Watch out for the BUG!

The Viral BUG!

The Gen Y are leading retailers into a new light. They are stinging the retail marke through viral marketing by voicing there passions on products,trends,ideas.
Anything that is Fresh,Youthful, and Charmistatic, and unlocks a hidden fantasy, Gen Y wants there names attached to it.

Jcpenny,definitely get the point. Take a look!

Product Realism

Recycled Lace.

How I love Vintage!

How I love Vintage!
Lace and sheer material is on trend this season. Going through my photo archives, I have put together a collage of my favourite cocktail dresses and everything is from the past- Circa 1920s. Vintage pieces provide a sense of individuality that can never be replaced by mass produce fast fashion. Lets save the planet one vintage garment at a time!



Inventory Magazine

Inventory Magazine

My neighbour( an independent Edwin denim sales rep) invited me for another week of  industry chat and on his 1950s green teak couch sat a recycled magazine...Inventory.

The Vancouver based magazine about has an intelligent twist about the independent menswear industry. Published bi-anually, the last issue's (F/W 2010) main theme displayed one piece of apparel that was born during the age of Mr.Strauss. Yes,denim.

Raw fabrics,selvedge showings-completely authentic non fabricated approach.

Check it out!

http://www.inventorymagazine.com/

Urban Minimalist,70s Chic,Ethnic Boho

Retailers display their spring themes but unfortunately most of us are still stuck in this cold weather drab.

Club Monaco

Think Huckelberry Fin Color Palette and Amelia Earheart American Pilot

From left to right: Cargo Maggie Pant, Pamera Pleated Skirt, Iris Utility Jacket

http://www.clubmonaco.com/032011/womens-musthaves.asp

Talbots

This American contempo missy retailer has rebranded their granny customer image and offered modern nostalgia

70s Muted Palettes, Floral Prints, Appliques and Mad Men Cardis.

http://www.talbots.com/online/home_page.jsp

Off Track Fact:

Talbots has definitely been following this classic American Retailer.

http://www.jcrew.com/womens_feature/NewArrivals/sweaters.jsp

DO YOU LIKE BASE: TREASURE FINGERS. SICK DJS.

Canadian Made.

Yes, you read correctly. Amanda Lewkee is Canadian Made. A recent graduate from Ryerson U, Ms. Lewkee is one of the youngest Canadian designers who has veen exposed on Fashion Television. I believe her greatest inspiration are young streetwear designers...Alexander Wang/Helmut Lang. What do you think??

Adele- The Modern Cass Elliot??

Adele's voice is sultry and soulful just like Mama Cass Elliot. In fact, her sixties retro style reminds me of her.

Origamic Melting Pot

Thanks to Japanese for making the traditional form of art-Origamy.
 The art of creating unconventional design with use of folds is sweeping design.
The contemporary womenswear brand,Ports 1961,and the Canadian born homeware company,Umbra,celebrates Origamy.